1. About Our Business
2. Definitions
3. Scope of the Privacy Policy
4. Information Collected and how it is used
6. Information We Do Not Collect
7. Third Parties We Share Data With
8. Data Protection
9. Data Subjects' Rights
10. Your Choices and How to Manage Them
11. Changes to the Privacy Policy
12. Contact Us
At STAMP, we take your privacy very seriously. Our privacy policy explains how we collect, use and protect your personal information when you use our platform. We are committed to the highest standards of data protection and transparency in our practices.
1/ About Our Business
Our business involves providing services that help advertisers or their intermediaries (e.g. media agencies) run advertising campaigns on TV media platforms, including OTT/CTV devices. We are an intermediary in the online advertising industry, connecting publishers and advertisers.
We serve ads that are customized to the content displayed so that the advertisers reach an audience that is more interested in their products or services.
Publishers of TV advertising spaces use our services to monetize their ad space. We may therefore have access to your data when you visit the TV media platforms of a publisher who uses our services.
2/ Definitions
Personal Data: Any information relating to an identified or identifiable individual.
Processing: Any operation performed on personal data, such as collection, storage, use, and sharing.
Data Controller: The entity that determines the purposes and means of processing personal data.
Data Processor: The entity that processes personal data on behalf of the data controller.
Data Subject: The individual to whom the personal data relates.
Consent: Any freely given, specific, informed, and unambiguous indication of the data subject's wishes by which they signify agreement to the processing of personal data.
Data Breach: A breach of security leading to the accidental or unlawful destruction, loss, alteration, unauthorized disclosure of, or access to personal data.
Cookies: Small text files that websites place on your device as you are browsing. They are processed and stored by your web browser.
Tracking Devices: Technologies used to collect data about users' online behavior, such as cookies and other similar technologies.
Targeted Advertising: The practice of delivering customized marketing messages to specific audiences based on their demographics, interests, behaviors, or other relevant criteria.
3/ Scope of the Privacy Policy
This privacy policy applies to the collection, use, and disclosure of personal data by our company in the context of delivering advertising on TV services and purchasing and selling advertising spaces on TV media. We act as a data processor for our clients (advertisers, media agencies and their vendors) helping them reach their target audiences through tailored advertising campaigns on various TV platforms. We also help them purchase TV ad space for their advertising campaigns.
This policy does not govern the collection, use and disclosure of information by our clients through their TV Media Properties, the activities of other third parties we may work with, or any activities where we act as a service provider or processor to our clients rather than a data controller. Those practices are governed by our clients’ and partners' own privacy policies.
4/ Information Collected and how it is used
We and our clients use user information to guide decisions on buying and selling advertising space on digital media properties. This data helps deliver ads, targeted or not, that our clients believe will interest specific users. Most of our targeted ads are related to the country and the content displayed.
We also use tracking technologies to measure advertising campaigns and prevent users from seeing the same ad repeatedly, enhance ad delivery, report to clients, and assess ad effectiveness.
The publishers of the TV media platform and the advertisers are responsible for the installation of tracking devices or cookies collecting your personal data and obtaining valid prior consent on behalf of the advertisers, and managing the data subject's right to withdraw consent.
When you visit TV Media Properties that use our services, we collect, use and disclose the following information to the listed recipients for the indicated purposes:
Category & Types of User Information we collect
Device characteristics: characteristics of TV devices and platforms.
IP address: used to infer your country.
Non-precise location data.
Tracking data: ad views, number of times an ad was viewed by the same user, etc.
Categories of Recipients
We may disclose personal information to:
Our Clients;
Our vendors and service providers;
Our Partners;
In connection with a business transfer;
Law enforcement or others in legal proceedings.
Purposes
We use personal information to:
Select advertising using limited data;
Measure advertising performance;
Understand audiences through statistics or combinations of data from different sources;
Develop and improve services;
Ensure security, prevent and detect fraud, and fix errors;
Deliver and present ads;
Save and communicate privacy choices.
We also use the data to improve and secure our services.
We retain personal data for as long as necessary to fulfill the purposes for which it was collected, comply with legal obligations, and resolve disputes.
5/ Information Collected from Partners and Third Parties
We collaborate with various third parties for analytics and advertising services, which independently gather and use User Information. These third-party services provide our clients with additional ways to deliver TV ads using our services. These partners collect data directly from you and, with your consent, share it with us.
We receive personal data from different third party sources:
Bid Requests: The sources of Bid Request Data and Performance Data/Impression Data are media supply sources, such as publishers (i.e. organizations who operate TV properties) and supply side platforms (organizations who display ads on publisher’s TV properties). Bid requests are sets of information that describe a TV ad space that is available to be filled. Our services are designed to help manage this process in order to help our Clients run their advertising campaigns. We get these requests from the “supply” side of the advertising ecosystem, meaning apps, smart TVs, and others, as well as their agents. We receive IP addresses, device IDs, aggregated segment data, imprecise location data from them.
Performance Data: We receive performance data from publishers regarding the advertisements that are shown on their TV properties. In connection with that performance data, we may receive certain user information, including user agent strings, device IDs and IP addresses. Purveyors of connected tv devices and apps can send us information about the video content viewed on the device or app.
Cookies and Pixels: Cookies and web pixels, which may be placed on our Website or on our partners’ websites, allow us to recognize web browsers across sites and over time, and to understand how users interact with our or our Customers’ digital properties. We receive certain types of information, such as IP addresses, device IDs, mobile device advertising identifiers, or user agent strings from these cookies or pixels.
6/ Information We Do Not Collect
We do not collect certain types of personal data, such as name, birthdate, email or sensitive information related to health, race, or religion.
7/ Third Parties We Share Data With
We share personal data with business partners to serve you with advertisements adapted to the content displayed on the TV channels.
We share personal data with third parties for various purposes, including:
Delivering targeted ads: Through our partners and advertising networks.
Analyzing data: Through analytics services to improve our services.
Complying with legal obligations: Such as responding to legal requests.
We may transfer personal data to third parties, including international transfers, in accordance with applicable data protection laws. We ensure that appropriate safeguards are in place to protect your data during such transfers.
8/ Data Protection
We implement various measures to protect personal data, including data minimization, deletion , access controls, and regular vendor security assessments.
9/ Data Subjects' Rights
You have various rights regarding your personal data, including the right to access, rectify, erase, restrict processing, and object to processing. Depending on legal and other permissible considerations, we will do our best to honor your request promptly or inform you if we require further information in order to fulfill your request. If you make a request, we have one month to respond to you.
You can exercise these rights by contacting us through the provided contact information.
Your rights:
Your right to withdraw your consent – You have the right to change your mind and ask to stop processing your personal information where the legal basis for processing is your consent.
Your right of access – You have the right to ask for copies of your personal information that we hold, and you have the right to be given specified information about the processing which corresponds to the information contained in this policy.
Your right to rectification – You have the right to ask us to rectify information you think is inaccurate. You also have the right to ask us to complete information you think is incomplete. We may seek to verify the accuracy of the personal information before rectifying it. The consequences of exercising your right to rectification will depend on the objective you wish to achieve by exercising it.
Your right to erasure – You have the right to ask to erase your personal information. However, we are not required to comply with your request to erase personal information if the processing of your personal information is necessary for compliance with a legal obligation or for the establishment, exercise or defense of legal claims.
Your right to restriction of processing – You have the right to ask to restrict the processing of your information but where: Its accuracy is contested, to allow us to verify its accuracy; or the processing is unlawful, but you do not want it erased; or it is no longer needed for the purposes for which it was collected, but we still need it to establish, exercise or defend legal claims; or you have exercised the right to object, and verification of overriding grounds is pending.
Your right to object to processing – You have the right to object to the processing of your personal data, for specific reasons relating to your particular situation, where the processing is based on the legitimate interests legal basis.
Your right to data portability – You have the right to ask that we transfer the information you gave us to another organization, or to you, in certain circumstances.
You have the right to lodge a complaint with your local supervisory authority.
10/ Your Choices and How to Manage Them
You have the right to manage your preferences regarding the collection and use of your personal data. You can update your preferences through your TV devices and platform account settings.
11/ Changes to the Privacy Policy
We may update this privacy policy from time to time to reflect changes in our practices or legal requirements. We will notify you of any significant changes through our site.
12/ Contact Us
If you have any questions or concerns about the privacy of your data, please do not hesitate to contact us at dpo@stamptv.io We are committed to protecting your data and respecting your privacy. By using our platform, you agree to the terms of our privacy policy and we are committed to maintaining the transparency and security of your personal information.